A brief story
about me.
Background
I'm a Product Designer based in Indonesia, bridging the gap between business strategy and marketing psychology with design. I've always believed that a successful digital product is more than just a visual layer, it is an operational promise that must be as technically sound as it is commercially effective. My approach ensures that every pixel serves a purpose, balancing aesthetic intent with measurable business results.
Over the years, I've worn many hats across the digital landscape, crafting everything from high conversion marketing assets and brand identities to complex UI/UX ecosystems. I pride myself on managing the full spectrum of design, ensuring that every touchpoint is both visually compelling and strategically sound.
Experience
UI/UX Designer
Intan Pariwara · Full-time
Graphic Designer
Agcenna Digital Agency · Full-time
- Designed over 100 photos and videos for engaging social media content across platforms.
- Developed 3+ websites and applications, achieving high user satisfaction ratings from clients across various industries.
- Managed social media strategies, resulting in a 90% increase in engagement and a 50% monthly growth in followers.
- Designed banner ads and landing pages, increasing lead generation by 30%.
Graphic Designer
CV. Averros Herbal · Full-time
- Enhanced online sales by 25% through compelling e-commerce visuals and an improved user experience.
- Led a visual rebranding initiative by creating brand guidelines and promotional materials, increasing brand recognition by 40%.
- Produced promotional visuals that increased the sales conversion rate by 15% through targeted marketing efforts.
Graphic Designer
Freelance · Part-time
- Worked as a freelance graphic designer for diverse client across various industries.
- Stayed update with the latest design trends and industry best practices to deliver innovative and relevant designs.
- Demonstrated professionalism, integrity and a strong work ethic.
Founder
Mingseli.id · Part-time
- Responsible for creating accurate, informative, and relevant content for visitors.
- Conduct trend and data analysis to understand reader needs and produce higher quality and useful content.
- Develop editorial plans to ensure regular and organized content production, as well as schedule appropriate publication dates.
- Achieve visitor traffic targets on the blog (7+ million views) by researching keywords, optimizing SEO, and promoting content through social media.
- Complete 30+ external product advertisements on the blog.
Education
Sharia Business Management
UIN Sunan Kudus
GPA: 3.84